ROI CALCULATOR

Return on Investment Calculator

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Enter your own assumptions. See estimated revenue, costs, and an indicative investment payback time.

What is the return on investment (ROI) for an indoor playground?

Return on investment (ROI, Return on Investment) is one of the most important topics for any investor planning to open an indoor playground. In practice, ROI shows how quickly the funds allocated to building and equipping the venue start to pay back thanks to revenue generated by visitors. At Indoor Play Concept, for years we have been helping entrepreneurs and investors assess the potential of such investments by designing play zones that combine functionality, safety, and profitability.

The Indoor Play Concept ROI calculator is a simple tool that helps estimate how long it will take to recoup your investment in your playground. Based on data such as population in the catchment area, the percentage of visitors, ticket price, or fixed costs, you can quickly check whether the planned project is profitable and when it will start generating profit.

What affects ROI

Many factors affect the ROI result:

  • the venue location and the number of potential visitors,
  • ticket price and additional revenue sources (birthdays, food and beverage, machines),
  • rent cost, employee wages, and operating fees,
  • seasonality and the way marketing is run,
  • durability and quality of the materials used in soft play structures.

As an indoor playground manufacturer, Indoor Play Concept provides not only professional structures but also knowledge on how to increase investment profitability. Thanks to our experience in designing, producing, and installing playgrounds, we can advise how to optimize the floor area, choose the right attractions, and balance operating costs with revenue.

How quickly the investment pays back

A well planned playground investment can pay back within a few years, and the right design of birthday zones, a cafe, or themed spaces can significantly shorten this time. ROI is not just numbers, it is a real picture of how a well thought-out project translates into a stable family zone business.

Statistics show that as many as 34% of companies do not measure their ROI regularly, and only about 30% of marketers can reliably assess return on activities. Meanwhile, companies that monitor ROI achieve higher effectiveness and make good decisions faster.

Why it is worth using the calculator

That is why it is worth taking a moment to fill in the calculator. It will help you see the potential of your park, avoid incorrect assumptions, and make decisions based on facts. Your success is our success, the better you know the numbers, the more confidently you build the future.

Start with analysis. Check what results your idea produces in our ROI calculator, and then let’s talk about the concept.

How to interpret the results

The calculator shows an indicative result based on your inputs. Treat it as a starting point for a discussion about the budget and operating model. Results depend on the local market and how work is organized.

Population and visitors: for a new venue, typically 2-5% of the population per month. Validate locally.

Revenue per child: ticket plus additional spending (food and beverage, machines, birthdays).

Staffing costs: depend on schedules and floor area. Include breaks, training, and seasonality

Leasing: most often 5-7 years; its cost affects the payback time.

Practical tips

  • Analyze weekend and weekday traffic – adjust opening hours.
  • Plan technical inspections in advance (EN 1176/1177).
  • Monitor customer feedback – small adjustments often deliver a big impact.
  • Combine birthday packages with food and beverage – it simplifies parents’ decisions.

Basic assumptions

Enter your data and see how the result changes. The calculator recalculates everything automatically.

Investment

The city will be included in the emailed result.

Revenue

Birthdays (additional revenue)

Enter the number of parties per month.

Costs

Calculation results

Visitors / month 0
Monthly revenue (total) 0

including birthdays: 0

Total monthly costs 0
Monthly result 0
Estimated payback period Unavailable (negative result)
Email the result

The results are indicative. Together we will validate local potential and the optimal operating model.